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Graphic-web-print designing glossary/dictionary of terms

These terms are commonly used in the graphic design and website design world.


Sans Serif
A style of typeface that means "without feet." Common sans serif typefaces include Arial, Helvetica, AvantGarde and Verdana.

A part of the font suitcase (of Adobe Type 1 fonts), describes the shape of each character to the operating system so that the font can be seen on a computer screen.

Screen angle
The angle at which the halftone screens are placed in relation to one another.

Search Engine
A search engines is a program that searches documents (i.e. web pages, which are HTML-documents) for specified keywords and returns the list of documents. A search engine has two parts, a spider and an indexer. The spider is the program that fetches the documents, and the indexer reads the documents and creates an index based on the words or ideas contained in each document.

A style of typeface that has "little feet." Common serif typefaces include Times Roman, Garamond, and Palatino.

A software program that search engines use which visits every site on the web, follows all of the links, and catalogs all of the text of every web page that (a) contains text, and (b) it is able to visit or crawl.

Spot Color
This refers to a color that does not go through the CMYK process to obtain color values. Instead, each color in a document is created using that exact color, not a mixture of CMYK halftone values. Spot colors are used most often in limited color jobs where the cost of ink is too high for 4 color CMYK printing, or where a particular color (say for a logo) used must be exact.

Style Sheets
Extensions to standard HTML that allow designers to control multiple web page styles from a single file. Used to predefine page elements such as font size, color, and style; image placement; and background images, and have the same style applied to a series of web pages.


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